When Time Warner Cable launched its contest for four TV personalities to host a new talk show series, they also needed just the right voice for their promotional ads. If you want to be “in the spotlight”, catch the ad on TV or visit Time Warner Cable’s website. You’ll hear a popular male voice talent explain the “Born to Shine” contest for the new series that will air this fall.
Voice actor George Washington III, was selected by New York marketing firm Ruth: Edelman for Time Warner Cable’s ad campaign promoting the contest. You may have already seen the “Born to Shine” ads on TV, which have aired in Charlotte and New York. Later this year, they will also air in Dallas and Los Angeles, as the contest continues in these cities.
Time Warner Cable explains the series and the contest: “We are on a search to identify four aspiring television personalities to host “Born to Shine”, a new talk show series where you could interview prominent African-Americans who are paving the way in pop culture, music, films, sports and the community. The show will air on Time Warner Cable On Demand this fall.”
Ruth Edelman Integrated Marketing is a full service brand development agency with offices in New York, Chicago, Washington, DC and Seattle. Guided by inspiration, the firm prides itself on its depth of understanding its clients. Matching voice actor, George Washington III to Time Warner Cable’s “Born to Shine” campaign is a perfect example of such inspiration.
A professional voice actor since 2003, some of George Washington III’s professional voiceover credits include CarMax, McDonalds, Hewlett Packard, the Louisiana, North Carolina and Tennessee Lotteries, Hooters, EA Sports, Ikea, the Tennessee Valley Authority, ADP, Opera Carolina, the Charlotte Bobcats, IBM, Capital One, Whole Foods, Cox Cable and Mass Health.
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About VO Evolution: VO Evolution is a worldwide, English language-based voice talent business. The company provides voice talent for commercials, animation, corporate narrations, documentaries, podcasts and messaging on-hold.
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